E-commerce packaging shows why it’s hip to be square

"Welcome to the Packaging Pulse! Today, we dive into the rise of 'squarification' in e-commerce packaging. Robots love squared shapes, making rigid boxes the go-to for automated fulfillment. Experts like Leon Nicholas of Smurfit Westrock say robots struggle with flexibles, while Greg Walls of Paccurate highlights how squared designs optimize shipping density and reduce costs. For the paper packaging industry, this trend is gold: corrugated boxes already dominate e-commerce, with 80% market share and a projected 9.5% annual growth through 2029. The future? Rightsizing tech and sustainability-driven designs will keep square boxes on top. Stay tuned for more insights!"https://www.packagingdive.com/news/ecommerce-square-densification-dimensioning-rightsize-box/736689/

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