305 - How one AZ Lemonade company uses packaging to drive sales and deliver an incredible product

"From food truck to grocery store shelves, AZ Lemonade Stand is making waves with its premium mason jar packaging. Co-founder Kyle Hollenbeck shares how their distinct packaging drives impulse buys and brand recognition. But here’s the catch—while glass jars scream premium, they pose sustainability and scaling challenges. Could a recyclable can mimic the mason jar’s charm? The paper packaging industry should take note: this shift signals rising demand for sustainable, shelf-stable alternatives that maintain brand identity. Stay ahead—eco-friendly, innovative packaging is the future!"https://www.packagingisawesome.com/p/305-how-one-az-lemonade-company-uses

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