Chilsung Cider celebrates 75th anniversary with new packaging and zero-calorie option
It’s sparkle season at LOTTE Chilsung as they celebrate 75 years of Chilsung Cider with a bold new package design—the first major refresh since 2000. The iconic star now takes center stage, symbolizing the brand’s glimmering legacy. But here’s the twist for the paper packaging world: while the spotlight’s on PET bottles, Chilsung’s ESG push—like carbon audits and recyclable materials—signals rising demand for fiber-based secondary packaging to meet low-carbon goals. With 37.5 billion cans sold and counting, that’s a massive opportunity for sustainable paperboard innovation in beverage logistics.https://biz.chosun.com/en/en-retail/2025/03/31/EDRNUVCETVCFPBMOFNKUWEUIJE/
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