Meta has finally launched its ChatGPT competitor

Meta just dropped a bombshell at its first-ever LlamaCon: the launch of Meta AI, a standalone app powered by the new Llama 4 model and designed for hyper-personalized voice-first experiences across Instagram, WhatsApp, and Facebook. It even syncs with those futuristic Meta Ray-Ban smart glasses. But here’s the kicker for the paper packaging world—Meta’s $60 billion investment in U.S. data centers signals a massive surge in AI-driven consumer behavior analysis, which could reshape how brands design packaging. Expect smarter, hyper-targeted packaging strategies powered by real-time AI insights from platforms consumers already live in.https://mashable.com/article/meta-launches-its-ai-companion-app

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